Georgina Shannon’s challenge to herself in 2022 resulted in some incredible changes. Ever felt like you’re drowning in clutter and impulse buys? Georgie did, so she took on a no-buy year. The results? A whopping £20,000 saved, which helped her and her partner Fred secure a deposit on a lovely Cornwall cottage.

Her inspiration? She realised her spending habits were more about others’ style than her own needs, and clutter was just overwhelming. With an eye on sustainability, Georgina stopped shopping for anything but essentials – no clothes, books, or gadgets. Even second-hand items were off the table. Despite fears of boredom or deprivation, she found peace and satisfaction in using what she already owned.


As Georgina decluttered, she noticed her mental space clearing too. “It was all about taking back my power as a consumer,” she says. This journey not only transformed her savings account but reshaped how she sees consumerism. Now, she’s getting ready for another no-buy year in 2026 to fund house renovations and some memorable travel.
Fancy taking the plunge? Here are Georgina’s top tips:
1. Delete tempting shopping apps. Less temptation, less spending.
2. Let friends know you prefer no gifts.
3. Swap shopping with a new hobby.
4. Remove credit card info from online accounts to avoid easy purchases.
5. “Shop” your wardrobe before buying new outfits.
6. Approach shopping mindfully and avoid stores when bored or hungry.
7. Don’t beat yourself up. Every step towards less buying counts.
Feeling inspired? Maybe a no-buy challenge could help you take charge of your spending too!