🏉 Big Drama in Welsh Rugby! Who exactly are Y11, the mysterious Hong Kong-based company making waves in the rugby world? Y11 Sport and Media, now the Welsh Rugby Union’s preferred bidder, has its sights set on acquiring Cardiff Rugby. But why is this such a hot topic among fans and politicians alike?

Y11 isn’t your average company. They grabbed major attention back in 2020 by acquiring a massive stake in the Ospreys. But with whispers of the Ospreys potentially ceasing as a professional region by the end of 2026, there’s plenty of concern brewing, not only in Ospreys territory.


This company, founded by James Davies-Yandle (a Pontarddulais native and former Welsh hockey player), already has investments spanning from football to rugby teams like New Zealand’s Hurricanes and South Africa’s Toyota Cheetahs. Y11 is backed by hefty investors and also recently came under the wing of Navis Capital Partners, a major player in the global investment scene.
So, what’s the deal with Cardiff? Y11 is set on redefining professional rugby landscapes — aiming to turn Cardiff into a profitable venture under a franchise model. But this is stirring controversy. The underlying questions remain: Can Y11 deliver what others before them couldn’t, and is the WRU setting Cardiff up for financial success or another round of struggles?
Amidst all this, the passionate Ospreys fans are making their voices heard, showing up in droves to protest the potential changes. With a critical meeting looming and calls for a vote of no confidence in the WRU chairman, Richard Collier-Keywood, it’s clear that negotiations with Y11 could drastically change the rugby landscape — for better or worse.
Stay tuned as this story unfolds. Could this be the turning point for Welsh rugby’s future? 🤔🏉 Keep the conversation going, let us know what you think in the comments! 🗣️