🌟 Super Bowl Ad Frenzy 🌟
Get ready, folks! Super Bowl LX is setting records not just on the field, but also with those iconic commercial breaks. This year’s 30-second ad slots are going for a jaw-dropping $8 million (£5.9m) each! It’s all eyes on NBC, Peacock, and Telemundo on 8th February as brands battle it out during the much-anticipated rematch between the New England Patriots and Seattle Seahawks at Levi’s Stadium in sunny Santa Clara, California.
Advert spots sold faster than hotcakes, all locked in by September 2025, which smashed past timelines! But why do companies shell out serious cash? Simple! The Super Bowl’s mega-audience of over 120 million offers unmatched visibility and a goldmine for brand recognition.
Way back in 1967, airing an ad was a bargain at $42,500 (£31k). Fast forward to 2026—it’s a different ball game! Despite streaming services facing glitches, the Super Bowl delivers flawless live action making it a prime time win for advertisers.
Pepsi, McDonald’s, Ford, and Coca-Cola have been ad trailblazers from the get-go. Who doesn’t love a bit of Budweiser magic? This year, their Clydesdale horse ad is already causing a buzz! And remember Doritos and T-Mobile? Toss in a few celebrity names like Post Malone, and you’ve got campaigns that pop!
Fun fact: nearly 42% of viewers tune in just for the commercials! Studies show a return of $4.60 for every pound spent on these ads. Critics call it big bucks, we call it smart business!
For our UK fans, tune in via Channel 5, Sky Sports, or grab a pass through DAZN for the US ads.
Who’s your ad MVP? Drop your guesses below! 🏈📺🎉