The BBC has issued a heartfelt apology following their reporting on the tragic passing of Matt Beard, former manager of Liverpool FC Women. Matt, who was cherished in the football community, passed away at his home last month. BBC Sport’s initial coverage included details that many felt were inappropriate and distressing, leading to public backlash.
Acknowledging the sensitivity needed in such reporting, the BBC removed specific details from their headline and apologised for any harm caused. They’ve pledged to adhere strictly to guidelines in future coverage. Beard’s untimely death has sparked an outpouring of tributes and support from football fans and colleagues alike. A JustGiving page has also been set up by football commentator Jacqui Oatley to support Matt’s family, highlighting the love and respect he garnered throughout his career.
Matt led Liverpool FC Women to remarkable successes, securing consecutive Women’s Super League titles in 2013 and 2014, and championed their return to top-flight football in 2021. Recently parting ways with Liverpool, he was managing Burnley Women before his passing.
For anyone struggling, there’s support available — you can reach out to Samaritans at any time. Remember, talking about it can truly help. Let’s keep Matt’s legacy alive by supporting each other in times of need. ❤️