**Aldi Launches £50 Summer Voucher Scheme to Assist Families During School Holidays**
In an effort to help families manage the financial pressures of the summer school holidays, Aldi has unveiled a new Summer Support Scheme promising daily £50 in-store vouchers throughout July and August. The supermarket chain, known for its focus on affordability, aims to support parents in stretching their household budgets during the long six-week school break.
The programme, open to families across the UK, seeks to address the increased expenses parents often face when schools are closed. With additional meals to provide, activities to arrange, and children to keep entertained, the summer period is widely recognised as a costly time for many households. Aldi’s initiative allows families to apply directly, with a new winner selected at random each day during the school holidays.
Applications for the scheme are straightforward. Interested families are required to submit their name and email address to the dedicated inbox, SummerSupportScheme@aldi.co.uk. Successful applicants will receive a £50 voucher, redeemable in any Aldi store. These vouchers can be used on a range of products, from everyday food essentials and nutritious snacks to toys and items from the popular Specialbuy aisle, giving winners the flexibility to choose what matters most to their household.
Julie Ashfield, Managing Director of Buying at Aldi UK, commented on the announcement: “We recognise that the summer months can really stretch family budgets, especially with the added costs of feeding and entertaining children every day while schools are out. At Aldi, affordability and quality go hand in hand, and we’re committed to doing everything possible to help parents get the most from their money during these challenging weeks.”
This scheme follows on from another recent Aldi initiative—the Mamia New Parent Fund. Earlier this year, the supermarket began awarding £100 vouchers each week for a year to support parents welcoming new babies. It is clear that Aldi is stepping up support for families at various stages of life, cementing its status as an increasingly family-focused retailer.
Beyond direct financial support, Aldi is also undergoing significant expansion in its operations. The company is currently looking to add 1,000 new roles to its store workforce as part of a major recruitment drive, linked to plans for opening additional outlets before the end of the year. Aldi already employs over 45,000 people across more than 1,050 UK stores.
Aldi’s recruitment push spans several positions, including store assistants, cleaners, apprentices, and management roles. Pay for store assistants begins at £12.75 per hour, with opportunities for wage increases with service length. Notably, Aldi maintains its position as the only supermarket in the country to offer paid breaks—a rare benefit in the sector.
Kelly Stokes, Recruitment Director for Aldi UK, shared her thoughts on the company’s workforce expansion: “As we open more stores across the UK, we’re delighted to offer more job opportunities and welcome new colleagues into the Aldi family. We’re committed not just to competitive pay and benefits, but also to creating a supportive work environment with genuine prospects for career advancement.”
Full details, including terms and conditions for Aldi’s Summer Support Scheme, are available through the company’s channels. The initiatives arrive at a time when many families and jobseekers alike are seeking additional support amidst ongoing cost-of-living pressures.
Aldi’s combined approach—offering immediate relief to families in need and promising stable, well-compensated employment—highlights its evolving role in the UK supermarket sector. As the summer holidays approach, the scheme looks set to offer welcome respite for parents grappling with extra costs, while providing opportunities for those seeking work.
For further updates, readers are encouraged to check Aldi’s website or contact their local store for information on store-specific vacancies and support options.