Hilarious Moments Ensue as M&S Embraces Authenticity in Kids Photoshoot, Delighting Parents

Parents are chuckling over Marks & Spencer’s latest photoshoot, and it’s all about a little lad modelling their ‘Padded Hooded Colour Block Coat.’ The internet can’t stop laughing at how this young model wears his £38 coat: his collar comically sitting above his shoulders, arms playfully dangling outside the sleeves. It’s a situation every parent knows too well!
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One mum, Fran, couldn’t help but relate, commenting, “This is exactly how my kid wears his coat. Well played, M&S.” Another chimed in, joking that as soon as kids hit 13, wearing a coat is as embarrassing as it gets.

The hilarity continued with someone asking if there could be a photo of the coat scrunched up at the bottom of a bag while walking home in the rain. Another recounted spotting a child in just a detached hood, leaving us to wonder if hoods will be the next big thing for coat-averse kids!

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Many parents felt seen by this light-hearted take. One shared: “The daily battle of getting my child to wear a coat ends up looking exactly like this!” More funny stories piled in, like kids appearing perfectly neat at school drop-off, only to look like a walking fashion disaster by the time you drive past the bus stop again.

Even with pictures of the lad eventually wearing the coat correctly, his yawns suggest the ordeal of coat-wearing isn’t just about looking cool. Maybe it’s about staying cozy too? After all, the coat promises to keep kids warm with its snug fit, hood, and ribbed cuffs.

While some find battles with coats a daily grind, M&S proves there’s humour in the madness. Which coat-wearing (or not-so-wearing) story can you relate to? Share your thoughts below!