It’s official: Ironman Wales is sticking with Tenby! 🏊♂️🚴♀️🏃♂️ Despite some locals finding the event a “massive pain in the arse,” it brings undeniable benefits to Pembrokeshire. Since 2011, this iconic event has painted the town with energy, closed roads, and filled streets with spectators from across the globe, boosting both tourism and local pride.
Recently, a deal was struck to keep the event running in Tenby from 2027 to 2029, with a potential two-year extension. Over 3,000 athletes and 2,000 Ironkids flood the scenic landscapes to tackle a challenging 2.3-mile swim, a 112-mile bike ride, and a 26.2-mile run. It’s no wonder this triathlon is a major date on the international calendar.
The 2025 assessment revealed an economic impact of over £7.3 million, igniting conversations about whether the benefits outweigh the local disruptions. Councillor Tessa Hodgson voiced concerns, seeking more balance and empathy for affected residents and businesses. The community’s divided opinions saw seven members voting in favour of continuing the partnership, with two opposing.
This commitment to Ironman not only highlights Pembrokeshire’s appeal but also extends tourism into the quieter ‘shoulder’ season, ensuring ongoing economic perks. While it’s a mixed bag of reactions, the Ironman spirit lives on in Tenby! 🏅
Have your say: Is the thrill worth the traffic headaches? Let us know in the comments! ⬇️