Exciting times for Welsh rugby! 🏉 The Welsh Rugby Union has just announced a big change at the top, welcoming Tomos Grace as the new chief commercial officer. Cardiff-born Tomos is no stranger to the sports media world, having honed his skills at giants like YouTube and Google. He’s set to join in January, filling the shoes of Leighton Davies, who’s retiring after years of stellar service.
Tomos brings a wealth of experience and a passion for Welsh rugby, combining global media expertise with a deep understanding of local culture. He’s excited about the massive commercial opportunities ahead, aiming to channel them into the growth and revival of Welsh rugby. His vision involves innovation and partnership, all to ensure that the national teams and the Principality Stadium can thrive.
Abi Tierney, WRU’s chief executive, praised Tomos as the perfect fit to steer the new commercial team towards new heights. With a knack for strategic partnerships and digital innovation, he’s expected to drive growth not just in rugby, but beyond.
As Leighton departs, he leaves behind a robust financial foundation, thanks to significant achievements like the landmark partnership with Aramark. His work has set the stage for record turnover in 2026 and beyond. Wishing Tomos all the success as he takes on the mantle—Welsh rugby’s future looks brighter than ever! 🌟
Stay tuned for more thrilling updates from the world of Welsh rugby! 📢