Exciting news for the Swans! 🎉 Swansea City have just dropped their stunning new home kit for the 2026/27 season. Designed by Joma, the shirt boasts a sleek pinstripe look with eye-catching copper detailing on the sleeves and collar, paying homage to Swansea’s rich industrial history.
There’s also a shift in sponsorship as global health drink brand AG1 takes front and centre, replacing Reviva Coffee. AG1’s sports partnerships also include teams like England and Ireland rugby, making this a powerhouse duo!
Swansea’s Chief Executive, Tom Gorringe, expressed delight over the new partnership. He emphasised that it’s essential for generating more income to stay competitive, especially with league financial regs. The AG1 collaboration will not only bring in revenue but also provide the men’s and women’s teams, plus the academy, with top-tier nutritional support.
Swansea co-owner Snoop Dogg also chimed in on the partnership, highlighting the shared values of hard work and daily dedication. This isn’t just a sponsorship; it’s a part of a commitment to elevate player performance and wellness.
Mark your calendars – the shirt debuts at this weekend’s friendly against Leganes at the Swansea.com Stadium. Fans can grab theirs in-store or online starting from August 1st at 10 am.
Celebrate your club and its new chapter in style! 🔥 #SwanseaCity #AG1 #NewKit #FootballFashion