🎉 Exciting news from Cardiff! New Generation Electrical Ltd has been crowned the local winner of the EFL’s ‘Behind the Badge’ competition! ⚽️ This prestigious nationwide initiative by Sage, the EFL’s Official Partner, celebrates small businesses that make a significant difference in their communities.

New Generation Electrical Ltd, a family-run business rooted in quality and community, truly shines. Not only do they deliver top-notch electrical and security services, but they also have a heartfelt commitment to grassroots football, coaching budding talents at local clubs and Cardiff City’s Academy. Their passion has helped many young players advance to academies across Wales. 🏆
CEO William Marshall expressed his gratitude, highlighting how this recognition will enable ongoing contributions to local community projects and housing initiatives. It’s a proud moment for Cardiff and a testament to the hard work and dedication small businesses invest in our community every day.

In addition to being celebrated during the Sage Small Business Spotlight, New Generation Electrical Ltd has snagged EFL match tickets, fantastic Sage products, and valuable marketing opportunities to grow even stronger. 🎟️📈

Congratulations to all the winners, including the grand prize champions Chris’s Fish & Chips, Prime Time Plumbing, and Monarch Mortgages, all receiving bespoke sponsorship packages with their local clubs. 🌟
Sage’s Sally Moore commends New Generation for their unwavering support of local football and community initiatives. It’s clear these small businesses are truly the backbone of our communities, creating opportunities and driving local growth.
Let’s cheer on our local heroes and celebrate their incredible achievements! Want to learn more about the businesses behind the badge? Head over to Sage’s website for more info. 👏
#Cardiff #EFL #SmallBusiness #CommunityChampions #FootballFamily