Big news for rugby fans! ITV has nabbed the exclusive UK broadcast rights for the Rugby World Cup 2027 in Australia. This massive “landmark” deal ensures every match, all 52 of them, will be shown live and free for audiences across the UK. Game on!
ITV, already a go-to for international rugby, is expanding its portfolio thanks to its previous broadcast success, including covering two-thirds of the Six Nations matches. The BBC tried to snag a joint deal for the upcoming World Cup, following their successful Women’s Rugby World Cup broadcast, but ITV came out on top with this new agreement.
This World Cup promises to be the biggest yet, featuring 24 teams and a new round of 16 stage. It will kick off on October 1st and run until November 13th across seven Aussie cities. Rugby fans, mark your calendars!
ITV’s Director of Sport, Niall Sloane, called this a “monumental deal,” and World Rugby’s Chief Executive, Alan Gilpin, emphasised ITV’s knack for storytelling and passion for the game. With more teams and more stories, Australia 2027 is set to be a game-changer for rugby.
So, who else is excited to catch every exciting moment of the Rugby World Cup 2027 on ITV? 🏉📺 Get ready for a new era of rugby!