Concerns Arise Over Welsh Local Government’s Tourism Campaign Linked to Popular Netflix Show “Sex Education”

🎬 Is Monmouthshire’s tourism strategy getting a little too cheeky? A heated debate has sprung up among councillors over the use of Netflix hit “Sex Education” to promote the region. This popular series, which took the world by storm from 2019 to 2023, was filmed in stunning parts of the Wye Valley, Tintern, and Caerleon. But not everyone thinks it’s the perfect postcard for Monmouthshire.
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Conservative councillor Richard John isn’t too thrilled with featuring a show he calls “18-rated” in the council’s promotion plans. He questions if it’s the right move to attract tourists, especially when Monmouthshire is also home to historic sites like its 12th-century Tintern Abbey.

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Labour’s Cllr Sara Burch defends the strategy, insisting such a widely recognised and award-winning series opens doors for tourism businesses. After all, who wouldn’t want to explore the picturesque filming locations that captivated a global audience?

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The tourism report highlights a £352 million contribution to Monmouthshire’s economy, thanks to 2.28 million visitors last year. But is “Sex Education” the best spotlight? It’s not just about rolling out the red carpet for fans of the show; the plan aims to draw specialists like cyclists and walkers too.

The council meeting also honoured retiring destination manager Nichola Edwards, praising her 26 years of dedication. As Monmouthshire shifts gears in its tourism tactics, the question remains: should TV teens lead the way? Share your thoughts below! 🍿🌿 #Monmouthshire #TourismDebate #SexEducationFilmingLocations