Great news for Brace’s Bakery! 🎉 A major sigh of relief for the 250 staff at the Pen-y-Fan site as their jobs have been saved after a dramatic 24-hour search for a new owner. The beloved Welsh bakery is now under the umbrella of Boparan Private Office, a family-owned business from Birmingham known for its diverse food operations.
After months of uncertainty and challenges, including a scare of potential closure, the bakery’s future finally looks bright. Ranjit Singh Boparan, the head of Boparan, praised the staff’s resilience and dedication during this tough period and is excited to usher Brace’s into a new chapter, preserving its legacy of nearly 125 years.
Mark Brace, managing director of Brace’s Bakery, expressed heartfelt gratitude and is thrilled for the brand’s promising future, emphasising the importance of upholding their high standards and community commitments.
Cheers to a new era of delicious baking goodness! 🥖🥐